MEVIUS BOX

Mevius cigarettes are primarily distributed in Japan and select Asian markets. While they are not widely sold in the UK, USA, or Europe, some specialty tobacco shops or duty-free stores may carry them. Always check local regulations, as tobacco import laws and age restrictions (typically 18+ or 21+ depending on the region) apply.

Mevius offers two main series: Baseline and Option. Popular options include Original (full flavor), Lights (lower tar), and the Blueberry Burst with menthol capsules. The 1mg Ultra-Light variant is preferred by smokers seeking a milder experience. Tar and nicotine levels vary by product, such as 10mg tar/0.8mg nicotine in the Baseline series.

Originally named Mild Seven, the brand was renamed Mevius in 2013 by Japan Tobacco (JT) to modernize its global image. The rebranding retained its signature smooth taste while expanding its market presence across Asia. Today, Mevius remains one of Japan’s top cigarette exports.

For fans of Mevius, alternatives include Marlboro Gold (light), Davidoff Classic, and Seven Stars (another JT brand). These brands offer comparable options in menthol, low-tar, or full-flavor formats, depending on regional availability.

Mevius cigarettes cost around ¥300 in Japan but may double in China due to import taxes, distribution fees, and local tobacco regulations. Always purchase from authorized sellers to ensure authenticity and compliance with health warnings mandated by law.