Paramount Cigarettes

Paramount Cigarettes utilize full-flavor Virginia sun-cured tobacco tailored to UK preferences where most cigarettes feature Virginia blends. Available in King Size and Superkings formats, Paramount Cigarettes provide extended smoking options for varied user preferences. Manufactured by Imperial Brands, Paramount Cigarettes entered the UK market in November 2024 after a successful German launch. The product line maintains consistent quality through rigorously selected tobacco leaves and specialized curing processes. Priced competitively at £12 per pack, Paramount Cigarettes offer affordable pricing while maintaining quality standards through optimized production methods.

Paramount Cigarettes originated as a strategic expansion by Imperial Brands following rapid adoption in Germany. The brand's UK introduction aligns with market preferences for Virginia-based tobacco products, leveraging Imperial Brands' distribution network. Retailers may offer discounted wholesale pricing below the recommended £12 per pack, enhancing accessibility. Both King Size and Superkings variants cater to duration-focused smoking experiences without compromising flavor intensity.